Monthly Archives: October 2010

Is Colocation web Hosting Expensive ?

We never see a lot of  discussions and debates related to Colocation web hosting in comparison with other hosting services. However, if it is compared with other hosting plans, it is pretty much expensive. If you are thinking about purchasing a colocation hosting plan, then you may need to think about the following information that accurately assesses  the true value of a colocation plan.

Data centers State-of-the-art

Colocation Plans differ from any other type of services, because instead of “borrow” web servers, colocation hosting offers storage space for individual web servers. If you have a web server that you are storing in your home then you should consider the benefits of a colocation hosting plans. Even though the monthly cost seems unnecessary, it can cost more to replace a web server after dust destroys it or if it is stolen. With a colocation data center you can be sure that your web server is completely safe and well maintained. To provide this type of secure environment for your web server, a number of precautions are taken by the colocation hosting companies, and just the right conditions are tolerated. The cost of maintaining such a facility is not low, so that cost is passed on to the customer. Hence it costs high.

Excellent Security and Surveillance

Another reason colocation hosting is so expensive is the incredible security offered. Each web server is monitored 24 hours a day, 7 days a week (even holidays), not just for cameras and other surveillance devices, but for real security professionals who are technically trained to deal with web servers, in an emergency. The datacenter is protected by high fences and stations that are patrolled by human guards at all times of day and night. To pay for these employees and keep the data center colocation company safe, the data center has to spend much money on wages and safety equipment, and that expense is passed to the client as well.

Extended Life

All the above features of colocation not only increase the cost but also increase the length of time that your server can operate optimally. Eventually, all electronic devices that wear out and must be replaced. However, colocation datacenters preserve your server, keeping it in perfect condition permanently. Theoretically, if a server is maintained under ideal conditions, it can continue to operate indefinitely. Even if the cost of hosting colocation is significantly more than other plans, it is important to note that you will be saving money in the long run, because you never have to replace your web server. With colocation the only time you need to buy another web sever is when your current server has a lack of storage, which is very unlikely unless you are operating dozens of sites with high website traffic.

Please Note: If you are looking for Rich Data Center Web Hosting, Cloud Services, Dedicated Hosting, Colocation or Software Services in India at Affordable Costs, Visit our website at WWW.ESDS.CO.IN.

The Concept of Mobile Data Centers

Data Center (DC) is becoming one of the main points of the efforts to increase energy efficiency in IT and telecommunications. “Green” technology increases the cooling efficiency, reduce losses and allow the use of alternative energy sources. In turn, this leads to a rapid replacement of traditional technologies in the data center to new, with improved energy efficiency, as well as the development of new product niches, such as container, or as they are called mobile or modular data centers (MDC). The fact that the dimensions of mobile containers should allow their transport by road and rail. In addition, they must be strong enough to withstand the loading and unloading and delivery in a complete state. There must be a constructive element for operation and maintenance (air, cable entry, the passes of sufficient width, etc.). These requirements can be satisfied through the use of standard shipping containers (20 and 40 feet).

Generally speaking, the concept of containerized data center is very attractive. After all, this solution provides organizations with limited resources, to increase their computing capacity without building a new data center. All tested and debugged the IT data center equipment can be placed, for example, a standard container of ISO, which can only be installed in the right place and connect to the cooling system (water), electrical power and communication channels. However, according to IDC, the market of container data centers is still small. However, the market is growing rapidly. A key feature of its data centers became the third generation modular approach. The concept of novelty under the name of IT PAC (IT Pre-Assembled Component) involves small independent mobile containers that are going off-site data center and can be connected together to form a holistic data center. IT PAC container contains, in addition to cooling modules, one to 10 thousand packed into a series of servers.

Thus, to develop and implement MDC, should create a reliable, fault tolerant computing platform for information management system for organizations / companies as soon as possible. In addition, the main purpose of MDC is to create a data center without significant changes in the engineering infrastructure of the object through the use of computing resources, combined with an autonomous, fault-tolerant systems engineering support in a single mobile performance.

Quite often, a mobile solution is either the only possible one, or more effective compared with stationary data center. So, MDC is effective in cases where the IT infrastructure required to deploy to the remote site. With such problems usually encountered oil, gas and telecommunications companies. In addition, MDC may be the main offices for the location of which changes frequently. Here the potential applications are quite diverse – ranging from the tasks of the Ministry of Defense and Emergency Services and finishing construction sites where a temporary infrastructure. In some cases MDC is an effective solution to back up the main data center. In principle, primary, and backup data center can be containerized. If, for example, companies will be large-scale relocation to new office, at the time of the move backed MDC transferred to the principal. Besides those already mentioned problems MDC can be used to enhance the IT infrastructure. With the active expansion into the regions or acquisitions he gives a significant gain. New trading platforms and branches can be opened without delay and promptly integrate acquired assets in a common information infrastructure.

The advantages of operating MDC are too powerful. Mobility means not only moving from place to place, but allows you to select the location and, if necessary, quick migration to another site. Its deployment is several times less than the commissioning of a stationary data center, besides all the systems in the container pre-installed, established and tested. The economic advantages are the possibility of colocation services are close to the cheapest sources of energy, in the absence of rent for the premises and maintaining investments in crossing or moving office. MDC are flexible configuration, virtually unlimited scalability, and tuning solutions to suit individual customer requirements. That is far from complete, but very impressive list of advantages of containerized data centers, which are worth paying attention to when deciding on the establishment of a data center. So, the key factors that provide advantages over conventional MDC data center are: modularity, scalability and mobility.

Here are some ways to use MDC :

  • The main data center
  • The possibility of implementing data center as soon as possible on unprepared ground with a hard surface without the use of specialists from the customer
  • Backup data center
  • Cost-effective solution for creating backup data center in a short time
  • Expansion of primary or backup data center
  • The possibility of expanding the infrastructure in the shortest possible time.
  • Investment Protection
  • Commercial Data Center
  • Opportunity to start business as early as the beginning of major construction project hosting site.
  • Temporary Data Center
  • Ability to create a temporary infrastructure to accommodate IT equipment.

Please Note: If you are looking for Rich Data Center Web Hosting, Cloud Services, Dedicated Hosting, Colocation or Software Services in India at Affordable Costs, Visit our website at WWW.ESDS.CO.IN.

vSphere: Virtualization From the Clouds

Cloud Computing today is very reminiscent to the real natural situation. We live on land with long-established IT infrastructure. And in the sky above us there is a cloud, which offer many benefits (which we confidently assure suppliers). But how to get up there, to enjoy all these benefits is not very clear. And it is not clear what to do with established infrastructure in the land: to pull it in some way to heaven or to leave where there is.

Indeed: as in practice to shift to Cloud, What approaches can be applied here ? The revolutionary (to tear down the old are not required, but the clouds is just a new move, specially made for them) or evolutionary (gradually moving back everything that is used today)? IT vendors give different answers to these questions, each with its own view of business strategy and existing portfolio of offerings. We dare say that most robust and versatile version of the company now offers a VMware.

It is worth recalling that the intention to develop its technology is towards the realization of the cloud concept is widely VMware announced in September last year. Since then, the word Cloud was constantly present in the company’s corporate materials. VMware representatives are almost exclusively conducted in the subject of virtualization. And it was clear: the domestic enterprises are, by and large, still only the first stage of development of these resources (phase of server consolidation). In this situation, “Cloud gave” a not very clear advantages, and most importantly – with an unknown road traffic to them could only confuse the audience.

But now, apparently, it’s time to start promoting the ideas of cloud in India. Even from the most superficial analysis of publications shows that the term “cloud” and “virtualization” relates closely related. But still need to keep in mind that these are two qualitatively different concepts: the first belongs to the category of the concept (the methodological approach to IT infrastructure) and the second – a particular technology, implementing specific IT projects in practice. It should be stressed that virtualization – this is not the only way of formation of cloud systems. In today’s theoretical understanding the prospects of Cloud Hosting is associated with the transition to the use in applications architecture (multitenancy), which actually requires a fairly radical alteration of the application software being used today, based on the model of “each holder of – your own copy of the program.”

The use of virtualization allows you to make the evolutionary transition from traditional circuit implementation of IT infrastructure (within the enterprise) to the Cloud by creating a environment-based model that is based on common hardware “(shared hardware multitenancy), when the tenants have their own copies of the application that while working in a common technical infrastructure. Fundamentally with the fact that the existing applications in this virtual environment are functioning without any of their changes.

But at the same time it is important to note that virtualization – is not just a way to use legacy software in solving the problem of building a more efficient IT infrastructure. The question of what kind of market share in the future will be cloudy model is open, but we can confidently say that about any 100% can not be considered. Likewise, you can ensure that a full transition of software developers use software architecture that does not happen even in the distant future. And if so, then it will be a key virtualization technology implementation of cloud model for applications.

The overall logic of the movement of customers in the virtual cloud is quite obvious and is implemented in two stages: first, the consolidation of hardware resources is performed by replacing physical servers to virtual, and then made the transition from virtual servers to the dynamic virtual IT infrastructure. Actually that’s the system, formed in the second stage, is already quite possible to consider the cloud: virtualization layer separating the application software from the physical environment, virtual machines can be moved in the hardware space, including external cloud (although, of course, everything is not so simple because you need to solve many issues, not so much technical as organizational and legal).

But the fact is that, the second stage of (which has fully implemented the system of vSphere 4) VMware is not going to stop.

In the context of this approach, it becomes clear that the VMware is one of the most promising players on the field of cloud application server.

The general approach to the construction of “happy cloud” is clear, and it must be said that VMware already has a representative set of technologies and solutions for implementing these ideas.

Please Note: If you are looking for Rich Data Center Web Hosting, Cloud Services, Dedicated Hosting, Colocation or Software Services in India at Affordable Costs, Visit our website at WWW.ESDS.CO.IN.

A Guide to Cloud Computing on Linux

Linux today represents a major economic force, with an ecosystem estimated about 25 billion dollars. Linux in practically is everywhere. When we do a Google search or read a book on the Kindle, Linux is that runs behind the scenes.

Linux unequivocally demonstrated the potential of developing systems in a collaborative manner, which is the core of the Open Source model. It would be virtually impossible for any software company, unaided, to create an operating system of its size and complexity. It is estimated that the cost of developing a distribution like Fedora 9, with its more than 204 million lines of code corresponds to almost 11 billion dollars.

To get an idea of the workload over the kernel, the last 4 ½ years, the average was 6,422 new lines added per day, and other altered 1687 and 3285 removed. 2.6.24 to 2.6.30 of the average increased to 10,923 lines added per day.

Who would have the financial clout to sustain by itself a venture of billionaire?

Therefore, Linux is not only used on web servers and print servers, but every day we see more and more core business applications running on Linux platforms. IBM, for example, has consolidated its internal computing environment (internal systems) on System z mainframe platform, running Linux.

Linux still has much room to grow. It is quite likely that we will see a more intense migration of Unix like Solaris and HP-UX to Linux because of uncertainty about the future of these platforms.

What is the future of Solaris servers under the management of a software company like Oracle that do not know the intricacies of the economic models of the hardware industry?

And platforms based on Itanium? Maintain a line of processors requires much investment that is necessary to have sufficient scale to be payback. In comparison to the Xeon line, the Itanium is not a high-volume product to Intel. While Intel does not publish its production volume, industry analysts estimated that in 2007 the rate of production was 200,000 processors per year. In 2007 the number of Itanium servers that were sold was 55,000. Very small number compared to 417,000 RISC servers (IBM’s Power family and other technologies) and 8.4 million x86 servers.

But what about the future?

With the changes that are already happening, as the increasing spread of mobile computing, will cloud computing model stands as Linux?

It’s an easy answer. Linux will not get much space on the desktop in positioning itself as the dominant mobile computing platform, such as smartphones, netbooks, tablets. In its last fiscal year that ended on June 30 last year, Microsoft first acknowledged in its report to shareholders that Linux systems for client machines, basically netbooks, Canonical and Red Hat would be a threat to their business. Previously, there was only recognized the threat of Linux servers. Also in smartphones it is clear that the Windows system that dominated the era of desktop failed to take off in mobile computing, with Windows Mobile losing ground every day.

What about servers? Linux on these machines are highly aligned with the trends of virtualization and cloud computing. Some good points about Linux call attention when we talk about cloud hosting programs. First, Linux runs virtually on any hardware platform, which facilitates the provisioning, allocation and management of computational resources in the cloud. We can build anything from a cloud-based x86 platform like Google even clouds on IBM mainframes, using the high throughput and ease of virtualization of these machines. The cost of licensing is another interesting factor. Although there are distributions licensed, a provider of cloud web hosting infrastructure, the large number of servers that should have (we speak here in thousands or tens of thousands of machines), may adopt, by scale, non-commercial versions of Linux. Virtualization is another plus point of Linux, with several available technologies such as Xen (cloud base architecture of the Amazon) and KVM.

Today, if we look at Linux cloud hosting, we already see its use as a technological base of the cloud from Google, Amazon and Salesforce’s, and others. And certainly its use will spread in future offerings cloud programs.

Important features of cloud web hosting services

To date, the cloud service includes three main features that distinguish it from the usual service:

> Modal “resources on demand;

> Elasticity or Scalability ;

> Independence from the control infrastructure.

To demonstrate the difference between normal hosting and cloud services provided by the hosting provider, in the conventional approach, the provider charges a fixed fee for use of its computing resources (CPU, RAM, HDD, etc.) on a monthly basis. It does not matter whether the client has used the resources allocated to it in full during the entire month or only a few days and the rest of the computing resources are idle.

In granting the cloud hosting services, it uses the “pay-per-use” type of payment. Typically, a unit of measurement take a minute or an hour of time to use resources. In assessing the amount of data per unit, the measurement is taken by Megabytes of stored information. In this case, the user pays exactly the amount of resources that they in fact been used for some time. In addition, cloud infrastructure provides the user the ability if necessary to “raise” or “lower” maximum limits of available resources, thereby taking advantage of elasticity of the service provided. User of cloud services do not need to worry about infrastructure, which ensures the efficiency of services provided to him. All configuration tasks, troubleshooting, expansion of infrastructure and other takes on the service provider.

What is the infrastructure of cloud computing?

Typically used today, the term “cloud computing” is applicable to any services that are provided through the Internet. These Internet services are also known as “cloud services“, and the infrastructure of cloud computing can be divided into three main categories:

* Infrastructure as a service (Infrastructure as a Service, IaaS);

* Platform as a service (Platform as a Service, PaaS);

* Software as a service (Software as a service, SaaS).

The three pillars on which the understanding of the principles of the clouds, in effect, “surrogate” for users of their own
information infrastructure, or specific software and hardware platform or software.

The very cloud computing was first used back in 1993 by Eric Schmidt (then chief technologist and board member of Sun Microsystems) to refer to services, remote support to various data and applications hosted on remote servers. Why cloud ? Graphic prototype of the term owes its appearance to the diagrams and other illustrations in the form of clouds, through which it portray the Internet.

Installing and Launching the Hyper-V Management Snap-in

The snap-in is graphical in nature, it is not installed on the command-line based Windows Server 2008 Core installation. The Hyper-V Manager snap-in is installed by default when the Hyper-V role is installed on a Full Windows Server 2008 installation. The only way to manage Hyper-V on a Windows Server 2008 Core installation using the Hyper-V Manager is to do so remotely by running the snap-in on a system running a full Windows Server 2008 or Windows Vista installation.

To facilitate remote Hyper-V administration from systems that are not running Hyper-V, the snap-in may also be installed as a stand-alone tool on Windows Dedicated Server 2008 and Windows Vista SP1 Enterprise and Ultimate editions.

Both the Hyper-V Manager snap-in and the Virtual Machine Connection tool may be installed on Windows Vista by installing the Windows Vista SP1 Management Tools Update package.

To install Hyper-V Manager on a Windows Server 2008 system which does not have the Hyper-V server role installed, perform the following steps:

1. Start Server Manager

2. Select Features from the left hand panel

3. Click on the Add Features link in the main panel to invoke the Add Features Wizard

4. Locate the Remote Administration Tools category in the list of features and click on the + to unfold the sub-categories.

5. Click on the + next to Role Administration Tools to unfold the list of features in that category.

6. Select Hyper-V Tools.

Click on Install to : install the feature.


The Hyper-V Manager may be invoked using a number of different techniques, each of which will be outlined in this section.

  • Administrative Tools Menu – Launch Hyper-V Manager by clicking on the Start -> Administrative Tools -> Hyper-V Manager menu option.
  • Server Manager – Launch the Server Manager either from the Start -> Administrative Tools -> Server Manager menu option, or by clicking on the Server Manager icon in the task bar along the bottom of the desktop When Server Manager is running, unfold Roles followed by Hyper-V in the left hand panel by clicking on the + signs next to the corresponding item. From the Hyper-V branch click on Hyper-V Manager to display the tool on the main panel.
  • Search – Click on the Start button, enter Hyper-V into the Search box and press enter.

Any of the above techniques will result in the Hyper-V Manager launching. The next step is to explore some of the features of this tool.

Hybrid Cloud Hosting ‘Green’ Future

In recent years, the number of companies seeking cloud computing is steadily growing. It is expected that 2011 will be a critical year, after which, in view of the apparent economic benefits, the transition to cloud computing will be massive. Companies that are not informed earlier about the benefits of cloud computing, or knowledgeable about them, in part, can no longer ignore this trend. The fact that cloud computing involves the tools and opportunities, access to which business was previously closed. For example, tools for collaboration between employees, partners and customers. In addition, cloud computing allows you to redirect resources from IT to business, reducing time to market new products.

Cloud computing includes the advantages that are really beneficial. Why so many of them say so? They imply that a software solution used by enterprises, is not on its own server, but on the provider’s server, and accessed as a service which is carried out through an Internet connection. Install the software, install updates, service and support – all this lies with the provider and the customer pays for these services under the plan Pay-As-You-Go, implying a monthly payment, which depends on the actual use of resources. Thus, the company rents the server, rather than buying it for installation in the walls of their own data center. Thanks to this scheme, which offers more affordable cost, the customer is able to use technology and industrial class, which as usual and hardly would have been available.

Now at our disposal, there were more intelligent, flexible and advanced industrial applications that support integrated hybrid SaaS-solving, cloud infrastructure and a complete programming environment. Perhaps previously you had to buy 100 licenses for the software and a year later, you find that, only 35 of them are are suitable for you. For e.g. today you are applying and buy their licenses for 20 new tasks, adding the license for new tasks as they arise. Feature of the model of “software as a service” is that you do not need to stock up licenses for the future – you pay for what you are actually using at the moment.

The Flexibility Of The Hybrid Approach

Henceforth, the choice of companies includes not only cloud or local solutions, but also a hybrid. Hybrid platforms allow you to run applications online – on dedicated physical servers, virtual servers, or any other form of cloud web hosting, as well as on-premise, and all with access from anywhere in the world. Based on hybrid platforms, the application may look like a SaaS or as local applications to which access may be through a web browser or by using the native client.

Independent software vendors are very interested in providing their customers looking to deploy a hybrid application, the best solutions. In this case, they do not seek to limit the choice till SaaS-circuit, leaving the ability to run applications on-premise client at any time when it may needed.

Hybrid Cloud Platform combines all the best, taken from the two models – the cloud and the standard of architecture, all of it to satisfy the most challenging demands of customers. Hybrid platform allows service providers to offer the most optimal and efficient in terms of income solutions that meet the specified budget, policy towards the environment and commissioning dates.

Efficiency And Ecology

Thanks to modern technology. Companies are able to migrate to a standard architecture to the architecture of cloud computing. Such a transition can even significantly (90%) reduce damage to the environment caused by the enterprise. Thus, by appropriate transformations and due to the existence of hybrid cloud platforms, businesses have the opportunity to improve energy performance, and make it as from a position of respect for the environment and from a position of operating expenses.

About 7 years ago, one of the leading suppliers of software offered the first in its portfolio a solution that allows you to move computing from local servers into a single data center. Consolidate hundreds of computer systems into a single data center through virtualization and other advanced technology company was able to provide the clients with the necessary computing resources, reducing overall power consumption and, consequently, the amount of greenhouse gases. Later, however, the company faced difficulties in further scaling of its decision on the grounds that it began to consume too much electricity.

Hybrid platform solves this problem by offering a simple and easy way to create and run Web applications. All the necessary technical aspects are already integrated into it. Hybrid platforms support all models of SaaS, as they say, “out of the box.” This model: multi-tenant (a mixed environment for running applications), multi-database and multi-instance (separate environment for running applications). Another advantage of the hybrid platform is the possibility of placing the same application to the outer cloud, using equipment located in a data center customer. There is even the ability to switch between the first and second model uses. This is a chance where the software vendor easily add your portfolio to cloud services and do it without the cost of programming.

Thus, the company has migrated from traditional architecture to hybrid technology. Modernizing existing applications to meet the demands of modern architecture, it could reduce greenhouse gas emissions by 90%. The company was able to minimize the harm caused to the environment and has achieved a substantial reduction in energy costs.

The implementation of all the configuration tasks remotely, it greatly increases efficiency, saving on the movements of staff, reduces other related expenses. Migrating to a hybrid technology allows you to concentrate more resources on a specific purpose, such as increasing income, without being distracted by issues of adjacent areas. To work with a hybrid platform of the company, it is enough to take on the staff of several programmers. Thus, without recourse to outsourcing, it will retain direct control over operating costs.

Possession of a large number of servers in any case, results in significant capital, operating costs and time. The core of the same hybrid technology is linear scaling. The enlargement process is so easy that looks like magic.

Single Source

Most of today’s cloud services makes use of the associated proprietary platform, infrastructure, languages, and the limited set of tools for application development. You will become absolutely motionless, if you use such solution. For example, in the future you decide to join from the local server, add to work with local databases and some other points. For all this you will need to write more code. In most cases this will evolve into a real headache, but not in the case of hybrid clouds.

In the latter case you can simply move the code that runs in the cloud, the company’s server and do the same with its data. Client on the same day will be able to use this code and run it in their own environment.

Hosting Options

Having made a decision about deploying a Web application, you can choose how to contain it. You can put it on your own server, or cloud, which involves the payment of only those resources that you really use. You can also place the application on the server provider or use the services of international providers such as ESDS, to facilitate access to resources on a global level. In addition, nothing prevents you from first place the application on your own server, and then – to move it to another model of hosting. All this using a single source, without any restrictions on the platforms and resources.

Create Your Own Platform

Using a hybrid platform, you have the opportunity to invite other users to create their own modules and integrate them into your decision. These modules may represent a completely new set of features or shapes / objects are created dynamically in real time for different groups or even individual users. The principle of operation of these modules will depend on what solution you use.

Hybrid platform supports SaaS-accounts, which allows you to perform all the cloud configuration problems remotely. They greatly improve efficiency and help save on transportation and other expenses. Remember that a hybrid cloud allows you to concentrate on specific business problems without investing in related areas, as well as to maintain direct control over operational costs.

Hybrid platform allow us to be independent for technological solutions and offer a wider choice. Due to this property cloud hosting providers are able to choose the best available solutions for the implementation of each project, adding support for different system platforms, including Windows and Mac OS X.

Key Benefits of Microsoft Hyper – V server and new features of Microsoft Hyper – V Server

Microsoft Hyper-V Server 2008 contains just the Windows hypervisor and other kernel components to support virtualization. It is a simplified and optimized stand-alone server virtualization product.It easily plugs into customers’ IT existing environments leveraging their existing patching, provisioning, management and support tools and processes. ITPros can easily to leverage their existing knowledge and skills with Microsoft virtualization products, as well as the collective knowledge of the community, minimizing any learning curve. Since Microsoft Hyper-V Server 2008 is built on the Windows hypervisor, it has an inherently more secure architecture with no third-party device drivers in it.

The key new features in Microsoft Hyper-V Server 2008 R2 are:

  • Live Migration
  • Host Clustering
  • Support for up to 64 Logical Processors
  • Processor Compatibility Mode for live migration– allows live migration across different CPU versions within the same processor family, (e.g.”Intel Core 2-to-Intel Pentium 4” or “AMD Opteron-to-AMD Athlon”) enabling migration across a broader range of Hyper-V host hardware.
  • Networking Enhancements:
  • VM Chimney (TCP Offload) and VMQ support are disabled by default
  • Jumbo Frame Support
  • Improved network performance via support for TCP Chimney and VMQ (specific hardware NICs required)
  • Performance Enhancements:
  • Hot Add/Remove of storage (VHDs and Pass Through Disks)
  • Second Level Address Translation (SLAT) processor support for both Intel (EPT) and AMD (RVI)
  • Core Parking
  • Improved VHD performance for dynamic and difference disks

A to Z Information About SAAS

SaaS is been utilized from last 3 years in Indian market and it has been studied extensively by all market players: developers, service providers, potential users all around the world. The possibility of savings on software used to model SaaS, is obvious, but where to start, what software is better to rent and which is to purchase and install in your office, how to choose the lessor of software and not to be mistaken with a choice..? These are the questions that a lot of people think about and these are some of the answers that we got from the expert.

The basic idea of SaaS – Software rental. First, the customer does not buy the expensive licenses, allocating one-time fee in the budget with the significant amount, but only pay a small rent (most often – every month) to get access to the required software. Secondly, the user is not engaged in the installation, configuration and software for its further service, all of these problems are solved by the provider, providing customers with access only via the Internet to the program.

Business model is based on the fact that small companies and even more so – to individuals – much easier to pay on a monthly basis than the one-time fee to allocate significant funds to purchase a license. The amount of payment is less, but their numbers – much more. Companies that sell software is quite expensive, running rental solutions that encompass the audience of small and medium-sized businesses, private parties, to which previously had no access.

If we talk about SaaS in India, it has certainly changed. Three years ago, few have had a clear understanding of what it is. There were very few proposals for services that are implemented on the model of SaaS, there was very serious question of credibility of its data providers fear among the technical limitations (trouble-free high-speed Internet access).

Gradually, all these issues are resolved. Increasingly interesting proposals appears from service providers, the Internet is becoming available everywhere (often – through several providers at once), changing attitudes to the idea of SaaS in general,: Customers no longer relate to the idea of renting software as an exotic, are beginning to try to use in business or those other SaaS-solutions (sometimes, though, not even knowing that their chosen service – it is SaaS; so can be, for
example, corporate mail, access to which a hosting provider provides).

Why take the business software for rent? What software should be taken on lease and is it more profitable to rent?

Considering the possibility of leasing one or another software, is a clear understanding of what problems rent can solve, what will be its advantages compared to buying a license.

The first – the most obvious problem – the desire to save money on software. There is no need to allocate significant funds in the budget, there is no cost for implementation and support.

The second possible problem – the need to use a particular software to support their business (this may be, for example, corporate email, CRM, intranet system) in the absence of technical experts in the company and the selected equipment.

If the company faces such problems, with the market there are suggestions to rent a software with an appropriate function, of course, you should pay attention to them.

What is crucial, the rental model assumes a very rapid start-up services. From the time of ordering the service from your cloud hosting provider before using, it may take just a few hours.

In this case, the financial risks is minimized. Typically, when ordering the service from your ISP user gets a full-featured product that works in a free trial (Editor’s note. – Demo) mode. Even before the receipt of payment you can get a running service.

This allows you to choose exactly the product and that service, which will be the most convenient and functional.

Thus, the rental scheme allows you to quickly and cheaply choose the solution for the problems of the customer – you can try in each of the options available at no cost (both financial and time).

In the case of the transition to SaaS-model data of client companies are at the server provider’s. And here comes into play is the issue of trust in service provider. Your recipe for how to choose a “proper” hosting provider. What should be in the area of responsibility?

The issue of trust provider is made up of different components. The first – a purely technical. Those soft and that the technical platform on which it is installed, which are used to organize SaaS-service should be mandatory to have all the technical means to ensure the safety and security of user data. Data encryption using SSL, the possibility of using disposable (composite) passwords, logging (Editor’s note. – Conducting special protocols work) all executed in the action of system software update, mandatory regular backups, etc. – All this must be (and will) be the standard for any rental decision.

The second aspect – the very credibility of the provider of the data.

Choose a cloud hosting provider with good reputation, focusing on its history, the number of clients, their feedback.

The provider must declare the safety and confidentiality of customer information in a contract with them and be responsible for it under the same contract. In fact, any serious provider like no one else is interested in ensuring maximum security of customer data. Any case of leakage or loss of information would compromise the whole of its business and cause substantial damage.

What are the rental model? How to determine the most profitable model for your company?

From the standpoint of providing services to clients can be divided into two models: the first – a developer of software itself becomes a service  provider, providing your product in the lease. The second – the developer provides a ready platform for rental partners – hosting providers, and are already selling the service to end customers.

The second scheme seems more interesting. In this scheme, we obtain the highest quality service – each does what it can do well. The developer provides a broad functional partner hoster provides technical platform and provides its services (support, backups, etc.)

In addition, the partnership scheme from the same services will be offered by several different providers. And the client will always be able to choose the most attractive for its supplier.

One of the cornerstones of implementation issues of IT innovation – it is a question of information security technology. How it is solved in SaaS: backups (backups), data protection, encryption?

Of course, all the means which we have already talked about earlier will be used. And the backups, and encryption, and all other instruments that will ensure the safety and security of user data.

Most hosts are competing with each other, somehow reducing the cost of their services, making it, or explicitly, or through stocks and discounts. Indefinitely using this method will not work.

Our interest – in the development of SaaS-direction. We believe it is very important. Release of rent edition of Corporate Portal Program… Corporate Portal is
only the first step. We are planning to provide the rental model to our customers including other products.

Offering customers both models – and standard, and the rent – we will be  expanding the audience, which can work. If we talk about intranet systems, today is our strategic goal – to run every second intranet resource for the “Corporate Portal Program“. This goal is entirely feasible, if the maximum attention is given to the segment of small and medium-sized businesses. It is these companies who will be the main consumers of SaaS-services in future.

Do you agree that India is a SaaS-mentality. What is it? What is the difference between the Indian approach to SaaS from the looks of the West, than the “thin” places, etc.

Rather do not agree. In India, the attitude toward SaaS is still emerging. Often there is confusion in concepts, in this case not only to potential customers, but also for developers, hosts and the media.

SaaS ideas so far for us, are not very clear, from the West we are lagging behind (as on demand and on proposals) for a few years.

And so our goal – to form a clear and understandable picture of the rental model, outline its benefits, to tell customers when it applies and when does not, create a market.