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What is Big Data & Benefits of Using Big Data Analytics ?

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  • What is Big Data & Benefits of Using Big Data Analytics ?

    Big data is data sets that are so voluminous and complex that traditional data processing application software are inadequate to deal with them. Big data challenges include capturing data, data storage, data analysis, search, sharing, transfer, visualization, querying, updating and information privacy.

    Benefits of Using Big Data Analytics

    Benefits of Using Big Data Analytic
    Identifying the root causes of failures and issues in real time.
    Fully understanding the potential of data-driven marketing.
    Generating customer offers based on their buying habits.
    Improving customer engagement and increasing customer loyalty.
    Reevaluating risk portfolios quickly.
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