{"id":10355,"date":"2019-06-06T05:52:08","date_gmt":"2019-06-06T05:52:08","guid":{"rendered":"http:\/\/www.esds.co.in\/blog\/?p=10355"},"modified":"2021-10-25T11:22:15","modified_gmt":"2021-10-25T11:22:15","slug":"future-of-big-data-in-global-markets","status":"publish","type":"post","link":"https:\/\/www.esds.co.in\/blog\/future-of-big-data-in-global-markets\/","title":{"rendered":"Future of Big Data in Global Markets"},"content":{"rendered":"<p><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.esds.co.in\/blog\/future-of-big-data-in-global-markets\/#1_People_You_May_Know\" >1. People You May Know<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.esds.co.in\/blog\/future-of-big-data-in-global-markets\/#2_Skill_Endorsements\" >2. Skill Endorsements<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.esds.co.in\/blog\/future-of-big-data-in-global-markets\/#3_Jobs_You_May_Be_Interested_In\" >3.  Jobs You May Be Interested In<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.esds.co.in\/blog\/future-of-big-data-in-global-markets\/#4_News_Feed_Updates\" >4. News Feed Updates<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.esds.co.in\/blog\/future-of-big-data-in-global-markets\/#Scenario_of_Big_Data_in_Todays_World\" >Scenario\nof Big Data in Today\u2019s World?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.esds.co.in\/blog\/future-of-big-data-in-global-markets\/#Some_Interesting_Statistics_on_Big_Data\" >Some Interesting\nStatistics on Big Data<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.esds.co.in\/blog\/future-of-big-data-in-global-markets\/#What_are_Some_Future_Trends_in_Big_Data\" >What\nare Some Future Trends in Big Data?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.esds.co.in\/blog\/future-of-big-data-in-global-markets\/#i_Dark_Data\" >i. Dark Data<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.esds.co.in\/blog\/future-of-big-data-in-global-markets\/#ii_Privacy\" >ii. Privacy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.esds.co.in\/blog\/future-of-big-data-in-global-markets\/#iii_Data_on_the_Rise\" >iii. Data on the Rise<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.esds.co.in\/blog\/future-of-big-data-in-global-markets\/#How_Does_Big_Data_Integrate_with_Other_Technologies\" >How\nDoes Big Data Integrate with Other Technologies?<\/a><\/li><\/ul><\/nav><\/div>\n\n<p style=\"text-align: justify;\">LinkedIn is a business-oriented social networking service, which was founded in December 2002 and is mainly serves as professional networking. LinkedIn has been using Big Data to develop following product offerings- <\/p>\n<p><\/p>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_People_You_May_Know\"><\/span><p style=\"text-align: justify;\"><strong>1. People You May Know<\/strong><\/p><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<p style=\"text-align: justify;\">This feature of LinkedIn reminds the users with the suggestions about other users present at LinkedIn who wish they might probably connect. Most of the LinkedIn data is offline and moves at a very slow pace. Through this feature, \u201cPeople You May Know\u201d, LinkedIn pre-computes the data by recording <strong>120 Bn relationships per day <\/strong>in a <strong>Hadoop MapReduce pipeline, <\/strong>which is running <strong>82 Hadoop jobs<\/strong> that are in need of <strong>16TB<\/strong> of <strong>intermediate data. <\/strong>The data infrastructure uses bloom filters for accelerating join operations while running the jobs that provide <strong>10 times better performance. <\/strong>There are <strong>5 test algorithms <\/strong>producing an approximate data of <strong>700 GB <\/strong>of output data, \u201cPeople You May Know\u201d<\/p>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Skill_Endorsements\"><\/span><p style=\"text-align: justify;\"><strong>2. Skill Endorsements<\/strong><\/p><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<p style=\"text-align: justify;\">Skill endorsements is a product used by the recruiters in order to look for the skills and endorsements of a particular candidate. A member can endorse any other member in their network, for a skill displayed on the profile of the endorsed person. <strong>Skill endorsement is a deep information extraction data problem. <\/strong>The workflow determines the various skills that exist for a member. The skills are then <strong>joined with the profile of a member, social graph, groups and other activity<\/strong> that can help in determining the skills for the person.<\/p>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Jobs_You_May_Be_Interested_In\"><\/span><p style=\"text-align: justify;\"><strong>3.<\/strong>  <strong>Jobs You May Be Interested In<\/strong><\/p><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<p style=\"text-align: justify;\">LinkedIn uses<strong> various Machine Learning and Text Analysis algorithms <\/strong>for showing relevant jobs on a LinkedIn member\u2019s profile.The textual content such as skills, experience and industry are extracted from user\u2019s profile and similar features are extracted from the job listings on LinkedIn. <strong>A logistic regression<\/strong> <strong>is run<\/strong> for knowing the ranking of relevant jobs for a particular member based on the extracted set of features.<\/p>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_News_Feed_Updates\"><\/span><p style=\"text-align: justify;\"><strong>4.<\/strong> <strong>News Feed Updates<\/strong><\/p><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<p style=\"text-align: justify;\">LinkedIn incorporates <strong>data analytics and intelligence <\/strong>for understanding what kind of information the user wishes to read, what subjects he might be interested in and all other types of updates.<\/p>\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"738\" height=\"485\" src=\"https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/1.jpg.png\" alt=\"\" class=\"wp-image-10356\" srcset=\"https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/1.jpg.png 738w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/1.jpg-150x99.png 150w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/1.jpg-300x197.png 300w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/1.jpg-660x434.png 660w\" sizes=\"auto, (max-width: 738px) 100vw, 738px\" \/><figcaption> <strong>Growth in LinkedIn Member Base<\/strong> <\/figcaption><\/figure>\n\n\n<p style=\"text-align: justify;\"><em>Thus, with this kind of data-driven strategy, LinkedIn has continued its growth exponentially in terms of its revenue and member base through innovative data products<\/em><\/p>\n<p style=\"text-align: justify;\">The global Big Data Market has accounted for an increase from <strong>$42 billion in the year 2018, <\/strong>and is expected to reach <strong>$103 billion in the year 2027 <\/strong>at a CAGR of <strong>10.48%<\/strong> during the forecasted period. The Big Data market is growing at a CAGR of <strong>10.48%<\/strong> With the increase in number of mobile devices and apps, the growth of big data solutions enhancing the organizational return on investment are some of the factors that complement the market growth. Factors such as lack of awareness of benefits of big data solutions and services as well as the privacy and security concerns in big data hinder the market.<\/p>\n<p><a href=\"https:\/\/esds.co.in\/disaster-recovery-hosting\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-9836 size-full\" src=\"https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/03\/Colocation-Banners-for-Display-970-90.gif\" alt=\"\" width=\"970\" height=\"90\"><\/a><\/p>\n<p style=\"text-align: justify;\">Big Data not only refers to the data itself, hut also the set of technologies that capture, store, manage and analyse large and variable collections of data in order to solve the complex problems.&nbsp; Big Data solutions have enabled the organizations to effectively manage the large data volumes thereby reducing costs.<\/p>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Scenario_of_Big_Data_in_Todays_World\"><\/span><strong>Scenario\nof Big Data in Today\u2019s World?<\/strong><strong><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<p style=\"text-align: justify;\">Today, organizations big or small have realized the importance of data and the impact that it can bring to the organizations. The firms are regularly re-investing in Big Data and the allied technologies for making informed decisions. It begins right from <strong>optimization of supply chain systems and workflow management to enhancement of customer experience. <\/strong><\/p>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Some_Interesting_Statistics_on_Big_Data\"><\/span><strong>Some Interesting\nStatistics on Big Data<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ol class=\"wp-block-list\"><li>It is predicted that by 2020,\nthe amount of data present will rise to <strong>40\nzettabytes<\/strong><\/li><li><strong>90%\nof all the data has been created in the last two years<\/strong><\/li><li>In the year 2012, only <strong>0.5% <\/strong>of data was analysed<\/li><li>Today, Internet generates about\n<strong>2.5 quintillion bytes <\/strong>of data every\nday<\/li><li><strong>97.2%\n<\/strong>of the organizations are heavily investing in\nbig data and AI<\/li><\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_are_Some_Future_Trends_in_Big_Data\"><\/span><strong>What\nare Some Future Trends in Big Data?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<p style=\"text-align: justify;\">Some of the trends that are going to rule in the future under Big Data includes the following-<\/p>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"i_Dark_Data\"><\/span><p style=\"text-align: justify;\"><strong>i.<\/strong> <strong>Dark Data<\/strong><\/p><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<p style=\"text-align: justify;\">Dark data simply refers to the data that is generated from the non-digital sources and digital data has always been undermined by the value that it holds. The data sets are usually untapped, unstructured and untagged and may also be referred as dusty data. In future, such kind of data sets are about come into limelight and will revolutionize this industry<\/p>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"ii_Privacy\"><\/span><p style=\"text-align: justify;\"><strong>ii. Privacy<\/strong><\/p><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<p style=\"text-align: justify;\">Privacy continues to be one of the major shortcomings in today\u2019s time. We, users of data barely have any idea regarding how the data generated by us, is going to be used and shared amongst the firms and the Big Data Hadoop, is expected to constantly be on the rise. New policies have and will be introduced in context of data consumption and analytics, by paving a way for a safer ecosystem where consumers generate data<\/p>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"iii_Data_on_the_Rise\"><\/span><p style=\"text-align: justify;\"><strong>iii. Data on the Rise<\/strong><\/p><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<p style=\"text-align: justify;\">The Big Data Hadoop future is always on the rise and the amount of data generated per day will also continue to grow. In today\u2019s time, the amount of data generated per day is<strong> 2.3 trillion gigabytes of data <\/strong>and will continue to rise ever. The presence of smartwatches, smart TVs and smart wearables present in the market are continuously collecting user data<\/p>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_Does_Big_Data_Integrate_with_Other_Technologies\"><\/span><strong>How\nDoes Bi<\/strong><strong>g Data Integrate with Other Technologies?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<p style=\"text-align: justify;\">Technologies such as <strong><a href=\"https:\/\/www.esds.co.in\/artificial-intelligence\">Artificial Intelligence,<\/a><\/strong> Machine Learning, <strong><a href=\"https:\/\/www.esds.co.in\/blog\/everything-need-know-blockchain\/\">Blockchain <\/a><\/strong>etc. are marking their impressions today in our everyday lives. Today, there are devices that \u201ctalk\u201d to each other over a connected network and share and generate the data that is being fed by the user. There are algorithms learning patterns to process the information from the generated data. The simplest example of <strong><a href=\"https:\/\/www.esds.co.in\/iot\">Internet of Things or IoT<\/a><\/strong> can be the smart TV present in the household, connected to the user\u2019s home network and generating data based on the user viewing patterns, interests and more. The social media applications installed, are also considering the personal tastes and preferences and cumulatively working on the user persona for better delivery of the online content and streaming options.<\/p>\n\n\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/2-1-1024x753.png\" alt=\"\" class=\"wp-image-10357\" width=\"560\" height=\"411\" srcset=\"https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/2-1-1024x753.png 1024w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/2-1-150x110.png 150w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/2-1-300x221.png 300w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/2-1-660x485.png 660w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/2-1.png 1095w\" sizes=\"auto, (max-width: 560px) 100vw, 560px\" \/><figcaption><strong>Global Market Size Revenue for Big Data<\/strong> <\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\"><li>The combined market of Big Data and Hadoop is projected to grow from<strong> $17.1 Bn to $99.31 Bn <\/strong>by<strong> 2022 with a CAGR of 28.5%<\/strong><\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"753\" src=\"https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/3-1-1024x753.png\" alt=\"\" class=\"wp-image-10358\" srcset=\"https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/3-1-1024x753.png 1024w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/3-1-150x110.png 150w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/3-1-300x221.png 300w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/3-1-660x485.png 660w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/3-1.png 1095w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption> <strong>Big Data and Hadoop Market Growth in Global Market<\/strong> <\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\"><li>The Big Data applications and analytics is expected to grow from <strong>$5.3 Bn in 2018 <\/strong>to <strong>$19.4 Bn in 2026 with a CAGR of 15.49%<\/strong><\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"537\" height=\"224\" src=\"https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/image-4.png\" alt=\"\" class=\"wp-image-10359\" srcset=\"https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/image-4.png 537w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/image-4-150x63.png 150w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/image-4-300x125.png 300w\" sizes=\"auto, (max-width: 537px) 100vw, 537px\" \/><figcaption><strong> Growth of Big Data by Product Types<\/strong><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"753\" src=\"https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/5-1024x753.png\" alt=\"\" class=\"wp-image-10360\" srcset=\"https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/5-1024x753.png 1024w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/5-150x110.png 150w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/5-300x221.png 300w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/5-660x485.png 660w, https:\/\/www.esds.co.in\/blog\/wp-content\/uploads\/2019\/05\/5.png 1095w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <strong>Market Share by Vendor (as of 2017)<\/strong><\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>LinkedIn is a business-oriented social networking service, which was founded in December 2002 and is mainly serves as professional networking. LinkedIn has been using Big Data to develop following product offerings- 1. People You May Know This feature of LinkedIn reminds the users with the suggestions about other users present at LinkedIn who wish they&#8230; <\/p>\n<div class=\"clear\"><\/div>\n<p><a href=\"https:\/\/www.esds.co.in\/blog\/future-of-big-data-in-global-markets\/\" class=\"gdlr-button small excerpt-read-more\">Read More<\/a><\/p>\n","protected":false},"author":61,"featured_media":12820,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1505,744,1668,2067,1525],"tags":[2041,1673,1810,1603,1744,1675,1602,1745,2040,745,746,1903,749,1902,1669,1671,1828,1813,2044,2036,2038,333,1325,661,1876,2045,149,2043,145,266,146,61,2042,2037,2046,147,768,236,2039,1672,747],"class_list":["post-10355","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artificial-intelligence","category-big-data","category-blockchain","category-digital-transformation","category-iot","tag-accenture","tag-advantages-of-blockchain","tag-ai","tag-ai-enabled-chatbot","tag-ai-systems","tag-applications-of-blockchain","tag-artificial-intelligence","tag-artificial-intelligence-enabled-cloud","tag-aws","tag-big-data-2","tag-big-data-advantages","tag-big-data-benifits","tag-big-data-safety","tag-big-data-solutions","tag-blockchain","tag-blockchain-network","tag-blockchain-technology","tag-cloud-of-india","tag-cloudera","tag-dark-data","tag-data-on-the-rise","tag-dell","tag-emagic","tag-enlight-cloud","tag-enlight360","tag-esd-vtmscan","tag-esds","tag-hpe","tag-ibm","tag-linkedin","tag-microsoft","tag-oracle","tag-palantir","tag-privacy","tag-rishabh-sinha","tag-sap","tag-social-networking-2","tag-social-networks","tag-splunk","tag-types-of-blockchain","tag-what-is-big-data"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.esds.co.in\/blog\/wp-json\/wp\/v2\/posts\/10355","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.esds.co.in\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.esds.co.in\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.esds.co.in\/blog\/wp-json\/wp\/v2\/users\/61"}],"replies":[{"embeddable":true,"href":"https:\/\/www.esds.co.in\/blog\/wp-json\/wp\/v2\/comments?post=10355"}],"version-history":[{"count":10,"href":"https:\/\/www.esds.co.in\/blog\/wp-json\/wp\/v2\/posts\/10355\/revisions"}],"predecessor-version":[{"id":12821,"href":"https:\/\/www.esds.co.in\/blog\/wp-json\/wp\/v2\/posts\/10355\/revisions\/12821"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.esds.co.in\/blog\/wp-json\/wp\/v2\/media\/12820"}],"wp:attachment":[{"href":"https:\/\/www.esds.co.in\/blog\/wp-json\/wp\/v2\/media?parent=10355"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.esds.co.in\/blog\/wp-json\/wp\/v2\/categories?post=10355"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.esds.co.in\/blog\/wp-json\/wp\/v2\/tags?post=10355"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}